What consumer rights does CCPA/CPRA provide?

California consumers have the right to know what personal information a business collects, uses, and shares. They have the right to delete their personal information, the right to opt out of the sale or sharing of personal information, the right to correct inaccurate personal information (added by CPRA), and the right to limit use of Sensitive Personal Information. Businesses cannot discriminate against consumers who exercise these rights.